Harrison Pool & Spa

Harrison Pool & Spa is redefining what it means to be a “pool guy” with branding that’s classy, friendly, and fun, with just a bit of spice.

In a sea (or should we say pool) of swimming pool service companies, Harrison Pool & Spa wanted to be bold. We took a deep dive (I can’t help myself) in to the competition and really spoke through all the things that we didn’t want this brand to be: unprofessional, unpolished, and quiet. That’s not how Harrison Pool & Spa operates. Founder Camden prides himself on redefining what it means to be a service company with a friendly and professional demeanor with his customers.

This branding execution was all about infusing some classic, vintage style logo types with modern and personable flairs.